Why generic AI note-takers fail financial advisers (And why Evie is the answer)
Nov 19, 2025
Ben Glass
5 min read
Most advisers treat meeting notes like filing paperwork. Necessary admin. A box to tick.
That's the problem right there.
Meeting notes aren't admin. They're evidence. They're the foundation of every suitability report, every compliance check, every client relationship that survives an FCA audit. One missing detail, one vague objective, one undocumented risk conversation, and you've got a liability on your books.
Yet advisers are drowning in post-meeting admin. Research shows that financial advisers spend atleast 38% hours per week on client-facing admin tasks like meeting prep, recaps, discussion notes, follow-on task assignments, and follow-up emails. That's nearly half the working week consumed by paperwork rather than actual advice.
That's where AI meeting note-takers help. Tools like Fireflies, Otter, and Fathom promised to record meetings, generate transcripts, and free advisers from the admin trap.
Here's what they didn't tell you: generic transcription tools weren't built for regulated financial advice.
They capture words, which is fine. But they don't capture the nuances that compliance requires. In practice, the difference between "the client said they're comfortable with risk" and "the client demonstrated capacity for loss aligned with ATR 6/10 per our risk profiling framework", is enormous.
For sales teams? Generic AI works fine. For financial advisers? It's a compliance gap disguised as a productivity tool.
Evie: AdvisoryAI's AI meeting assistant, is the finance-specific adviser's assistant that understands suitability, Consumer Duty, and how advice actually works.
Let's break down why that difference matters and what it costs you when you get it wrong.
What bad meeting notes actually cost you
Bad meeting notes don't just slow you down. They drain revenue and increase risk.
For advisers:
1–2 hours per client spent writing up meeting notes manually
Delayed client communication (because you're still formatting notes three days later)
Compliance anxiety (did I capture everything the FCA expects?)
For paraplanners:
Hours wasted deciphering vague adviser notes
Back-and-forth clarification requests that delay reports
Lower quality outputs because critical client context is missing
For firms:
Capacity constraints that limit growth (advisers can't take on more clients because they're drowning in admin)
Compliance risk (incomplete or inaccurate file notes that fail audits)
Lost revenue (clients go elsewhere because your turnaround time is too slow)
Here's the real cost: advisers working alongside paraplanners can serve 120 clients effectively, compared to just 73 for solo advisers. But that leverage only works if paraplanners receive quality, structured meeting notes. When advisers hand over vague, incomplete notes, the entire workflow collapses.
Johnny from LIFT-Financial Group saw this firsthand:
"Prior to using AdvisoryAI for adviser meeting notes, that was something that the adviser or their trainee academy adviser or paraplanner would draft. The meeting notes are a key part of the file, arguably the most important. It used to take the advisers between 1 to 2 hours to do that. Now with AdvisoryAI, it's brought that down to 10 to 30 minutes max, with an average of 15 to 20 minutes. That's a 200% time saving."
That's not incremental improvement. That's operational transformation.
Why generic AI note-takers don't work for financial advice
Here's the fundamental problem with Fireflies, Otter, and other generic transcription tools: they were built for sales teams, not regulated professions.
What generic tools do:
Record meetings
Generate transcripts
Identify speakers
Summarise key points
What financial advice actually requires:
Capture client objectives with specificity (not "retirement planning" but "target retirement age 60, desired income £50k p.a., flexible on drawdown timing")
Document risk profiling conversations (ATR vs capacity for loss vs volatility tolerance)
Evidence suitability (link recommendations back to stated objectives)
Structure notes for compliance (FCA-ready format, not sales-style bullet points)
Preserve adviser tone (clients recognise their adviser's voice, not robotic AI summaries)
Integrate with back-office systems (auto-populate CRM fact-find fields, not just create a PDF)
See the gap?
Generic AI = conversation capture.
Evie = compliance-ready documentation.
That difference isn't cosmetic. It's the difference between a tool that records what was said and a system that documents what was advised.
The adviser vs paraplanner dynamic: Why context matters
Here's something most tech companies miss: advisers and paraplanners have fundamentally different needs from meeting notes.
Need | Adviser Perspective | Paraplanner Perspective |
Speed | Quick recap to refresh memory | Detailed context to write reports |
Detail level | High-level objectives | Granular client quotes and reasoning |
Format | Conversational summary | Structured, compliance-ready |
Integration | Linked to CRM for follow-up | Feeds directly into report templates |
Tone | Reflects personal style | Professional but personalised |
Sarah from Timothy James & Partners explained the paraplanner challenge:
"As a paraplanner, you'd get this rubbish fact-find and you're supposed to spin gold from straw by doing some amazing suitability report with your psychic skills where you don't know anything about the person. Well, actually, what I would love if I was in a job right now is quotes from the client. Absolutely everything that was stuck in the adviser's head beforehand is now on the file."
That's the leverage point. When paraplanners receive rich, detailed meeting notes with actual client quotes and emotional drivers, the quality of their work transforms. Reports become faster to write and more accurate.
Lavinia from The Money Clinic confirmed this:
"The AI takes the meeting and analyses every aspect of it. For me to write 5 pages or something after a meeting, it would have taken me half a day to put that kind of document together. I probably wouldn't have captured as much as the AI had. While I'm aware of the situation and while I know it, my paraplanner probably wouldn't have been as able to understand the client as they are now with those meeting notes."
Generic AI gives you transcripts. Evie gives you context.
Built on financial-services DNA: Why domain expertise matters
Here's what separates Evie from every other meeting tool on the market: Evie is pre-trained on financial-services frameworks, FCA regulations, and the actual language of advice.
It understands:
The difference between attitude to risk, capacity for loss, and need to take risk
What constitutes a fact-find vs a change-in-circumstances review
How to structure notes for suitability reports vs annual reviews
Where to capture Consumer Duty evidence (value demonstration, client understanding, fair outcomes)
Which details matter for COBS 9 compliance vs which are just conversation filler
This isn't a tool that needs six months of training to produce usable outputs. It works from day one because it was built for this industry from the ground up.
Johnny described the difference:
"Alan was talking the same language because he was an ex-St. James's Place adviser. He was saying the right things. He understood it. He wasn't just a startup business with a tech nerd. The CEO combination was a perfect combo."
That domain fluency shows up in the output quality. Evie doesn't just transcribe, she interprets. It knows what "capacity for loss" means. It recognises when a client is expressing vulnerability. It structures notes the way compliance expects to see them.
The result? Structured, FCA-compliant meeting notes that are review-ready minutes after the meeting ends.
From conversation to compliance: The workflow that actually works
Generic AI stops at transcription. Evie closes the entire loop from meeting to compliant documentation.
The old workflow:
Adviser conducts meeting (1 hour)
Adviser writes up notes manually (1–2 hours)
Adviser updates CRM fields one by one (30 mins)
Adviser sends post-meeting summary to client (30 mins)
Paraplanner receives notes, asks clarifying questions (30 mins back-and-forth)
Paraplanner finally starts report writing
Total time before report writing begins: 4–5 hours.
The Evie workflow:
Evie records and transcribes meeting automatically
Evie generates structured meeting notes (5 mins)
Evie auto-populates 70–75 CRM fact-find fields (instant)
Evie creates post-meeting client summary (instant)
Adviser reviews and approves (10–20 mins)
Paraplanner receives complete, structured notes and begins report writing
Total time before report writing begins: 20–30 minutes.
That's 4 hours saved per client. Not approximate. Actual.
Sarah described the impact:
"The quality of my output was so much better. And now I just wouldn't need to do that at all. It's there as a transcript and an overview. The team now benefits so much more from hearing it straight from the horse's mouth. You get the emotional drivers as well."
Lavinia quantified the transformation:
"I've gone from spending an hour to two hours per client to maybe half an hour of a quick file note, quick check. Email summary, done. Job done. And even my notes weren't as good as what the AI produces."
Integration: Where generic tools break down
Here's where most AI meeting tools hit a wall: they exist in isolation.
Generic AI tools give you a transcript. Great. Now what? You still need to:
Manually copy data into your CRM
Manually update fact-find fields
Manually structure notes for compliance
Manually feed information to paraplanners
Manually create client summaries
Every "manually" is a friction point. A place where errors creep in. A task that takes time.
Evie integrates directly with:
Intelliflo & Plannr (auto-populate fact-finds, update client records)
Automated post-meeting client email summaries
Draft-ready, compliance-focused meeting notes for paraplanners
CRM fact-find auto-population from meeting transcripts
Teams & Zoom (seamless meeting recording)
But integration goes deeper than data transfer. Evie feeds into AdvisoryAI's full workflow:
Evie (meeting notes) → Emma (report writing) → Colin (compliance checking)
That's the full advice lifecycle, automated and interconnected. Meeting notes flow directly into report generation. Reports get compliance-checked automatically. Every piece talks to the next.
Sarah highlighted this advantage:
"Gone are the days of advisers being solo heroes. I think giving advice now is a team sport. And unless you want your paraplanner or administrator or someone in all your meetings with you, which is such a waste of resources, record your meetings through AI."
Generic tools give you files. Evie gives you the workflow.
Personalisation: Your voice, not a robot
Here's something most tech companies completely miss: clients don't want to receive AI-generated summaries. They want to hear from their adviser.
Generic transcription tools produce generic outputs. Robotic bullet points. Corporate language. The kind of summary that makes clients think, "Did my adviser even write this?"
Evie replicates your individual writing style and tone. It learns how you communicate. Whether you're formal and structured or warm and conversational, Evie mirrors that in the outputs it generates.
Why does this matter?
Because financial advice is a relationship business. Clients trust advisers they recognise. When meeting notes or post-meeting summaries sound like "their adviser," trust deepens. When they sound like ChatGPT, trust erodes.
Johnny saw this in action:
"One of our advisers, let's say he's not the best at his paperwork, and his meeting notes weren't even that good even when he did them himself. But this adviser said, 'These meeting notes it's producing are way better than what I could ever do.' That was one of the people I got onboard early to be a kind of champion of it, because if it worked for him, it would work for anyone."
That's the shift: from AI as a generic tool to AI as a personalised extension of your practice.
The business angle: Breaking the capacity ceiling
Here's the economic reality most advice firms face: capacity is capped by paraplanner availability.
Advisers working alongside a paraplanner can serve 120 clients effectively, compared to just 73 for solo advisers. But that leverage only works if paraplanners receive quality inputs.
When advisers spend 1–2 hours per client on meeting notes, two things happen:
Client turnaround slows (which frustrates clients and delays revenue)
Adviser capacity shrinks (because admin time crowds out client-facing time)
When Evie compresses that 1–2 hours into 10–20 minutes, the entire firm's capacity expands.
The maths of capacity:
Scenario | Time per client meeting (meeting + notes) | Clients per adviser per week | Annual capacity |
Manual notes | 3 hours (1hr meeting + 2hrs notes) | 10 meetings | ~400 meetings/year |
Evie notes | 1.5 hours (1hr meeting + 0.5hrs review) | 20 meetings | ~800 meetings/year |
That's not incremental. That's doubling adviser capacity without hiring.
Firms using Evie and Emma together have doubled client load within 6 months (Best in Show EATT 2025). Not by working longer hours. By eliminating the admin bottleneck that was choking growth.
Johnny confirmed this:
"We're pleased we went with AdvisoryAI because it's given us the return on investment that's worked for us. Firms like LIFT-Financial doubled client load in six months."
Fireflies saves minutes. Evie reshapes the business model.
Security, compliance, and why it has to be bulletproof
The first question every compliance officer asks: "But is it safe?"
With generic AI tools, that's a valid concern. Many were built for US-based sales teams, not UK-regulated financial services. Data residency, GDPR compliance, and FCA auditability weren't design priorities.
With Evie, security and compliance are built into the foundation.
Security infrastructure:
Data residency: Client data stored on AWS servers in the UK (backup in Ireland)
Encryption: End-to-end encryption in transit and at rest
Model training: Firm documents create bespoke configurations; client data never trains the base model
Audit trails: Every output linked back to source documents
Retention compliance: Structured exports for MiFID II retention (5+ years)
Role-based access: Control who sees what, when
Lavinia emphasised this when choosing AI:
"Security has to be the main thing because you have to give peace of mind to the client, and you need peace of mind that they can secure it. Otherwise, you're in trouble with the regulator, with your compliance department. Make sure you have due diligence on file with whatever provider you select. Full due diligence on file."
This isn't generic AI trying to act compliant. This is AI built for regulated financial advice from day one.
The adoption challenge: Why some advisers resist (And how to fix it)
Let's be honest: not every adviser jumps on new tech with enthusiasm.
Some common resistance patterns:
"AI will replace me" (No. It replaces the 2 hours of typing you hate.)
"Clients won't like being recorded" (Johnny: "I've heard of 2 cases out of what must be a thousand plus meetings where clients said they didn't want the bot to join.")
"I don't trust it" (Fair. Which is why you review outputs. Evie accelerates, you verify.)
"My notes are better" (Lavinia: "Even my notes weren't as good as what the AI produces.". Try it to know it.)
Sarah explained the shift:
"Some advisers who were like, 'I don't touch tech. I don't use tech.' You could barely get them to check their email. Whereas, actually, even in our company now, all of our advisers are signed up to it. The benefit of it and the buzz around all of the other advisers going, 'This is a game changer. You're an idiot for not using it.' It sold itself."
The key to adoption? Early champions.
Find one or two advisers who are open to testing. Let them experience the time savings. Let them show colleagues. Peer influence works faster than top-down mandates.
Johnny's approach:
"One of our advisers said, 'These meeting notes it's producing are way better than what I could ever do.' I got him onboard early to be a kind of champion to get some of the other advisers onboard, because if it worked for him, it would work for anyone."
Technology adoption isn't about forcing change. It's about demonstrating value so clearly that resistance becomes irrelevant.
Red flags: When AI meeting tools are actually liabilities
Not all AI is created equal. Some patterns should make you walk away immediately:
Red flag 1: Vague data security
If they can't clearly explain where your client data lives, how it's encrypted, and whether it's used for model training.
Red flag 2: No domain expertise
If the sales team doesn't understand what "suitability" means or can't explain how their tool handles Consumer Duty evidence, wrong fit.
Red flag 3: Generic outputs
If demo outputs look like sales call summaries instead of compliance-ready meeting notes, it's a transcription tool, not an advice tool.
Red flag 4: No integration
If it doesn't connect to Intelliflo, Xplan, or Curo, you're creating a data silo that adds work instead of removing it.
Red flag 5: "Set it and forget it" promises
AI should accelerate, not replace, human judgment. If they're promising zero review time, they don't understand regulated advice.
Lavinia's evaluation framework:
"Security, that's the first port of call. If an AI fails at that point, there's no point looking forward. Then afterwards, I look at functionality. Where are you looking to save time? For me, it was meetings, report writing, and the policy information sheets. Then lastly, be realistic about expectations. Technology isn't perfect."
Smart evaluation = asking the right questions before signing contracts.
What happens when firms get this right
The proof isn't in the pitch deck. It's in the outcomes.
LIFT-Financial Group:
Before Evie: Advisers spent 1–2 hours per client on meeting notes
After Evie: 10–30 minutes per client (200% time saving)
Business impact: Doubled client load in six months without new hires
Timothy James & Partners:
Before Evie: Paraplanners struggled with incomplete adviser notes
After Evie: Direct access to client quotes and emotional drivers
Business impact: 80–85% reduction in post-meeting admin; higher quality reports
The Money Clinic:
Before Evie: Full advice process (meeting to report) took multiple days
After Evie: Seven hours from meeting to compliant suitability report
Business impact: Lower advice costs, more accessible service for clients
These aren't hypotheticals. These are live advice firms serving real clients with real FCA obligations.
Awards recognition:
Best Innovation Award: Schroders UK Platform Awards 2025
Best in Show: EATT 2024 & 2025
Generic vs purpose-built: The compiled comparison
Let's cut through the noise with a direct comparison: The pattern is clear: generic tools capture words. Evie captures advice.

Don't just save time, multiply capacity
Here's the truth most tech vendors won't tell you:
Tools are commodities. Workflows are a competitive advantage.
Fireflies is a tool. So is Otter. So is Fathom. They do one thing, transcription, and they do it adequately.
But financial advice isn't about transcription. It's about evidence. Compliance. Suitability. Client relationships. Capacity. Growth.
Evie isn't a meeting recorder. It's a workflow accelerator that understands how advice firms actually operate.
When advisers save 1.5 hours per client, that's not "productivity." That's capacity creation. That's the difference between serving 70 clients and serving 120. Between growth and stagnation.
Johnny's advice to other firms:
"Don't sit on the fence. Get stuck in. Get comfortable with it. There's risk with everything. Don't let compliance rule and stop it based on all the scaremongering about AI, because you're going to get left behind. Yes, you've got to do your due diligence, and you've got to ensure data protection. But there are ways around that. And just look at all the firms that are using it now."
Lavinia's bottom line:
"It just works. It's simple. It's easy to use, and it saves time. Every time I use it, it surprises me. In a good way. There are little things that it brings out that I thought, you know what? I couldn't have put it better myself. AI surprised me time and time again."
Ready to see what purpose-built actually means?
Evie isn't a transcription tool pretending to understand financial advice. It's an AI employee built from the ground up for regulated financial services.
If you're ready to see how Evie transforms post-meeting workflows, from 2 hours to 20 minutes, from vague notes to compliance-ready documentation, from capacity constraints to scalable growth, book a demo and experience what happens when AI actually understands your business.
Stop settling for generic. Start scaling with a purpose-built.

