If you are a financial adviser, what keeps you up at night? One missed requirement, one unclear explanation, one unsupported recommendation – and months of careful client work can unravel into regulatory scrutiny, financial penalties, and damaged reputations.
Consumer Duty raised the bar even higher. It's not enough to tick boxes – you need to demonstrate good outcomes, clear communication, and justified recommendations across every single client report. The risk factor is also high with random spot-checks and long queues. Sample based audits check 5-20% of client files, depending on the firm's size and complexity, leaving 80% of files outside the loop. Initial compliance checks, ongoing monitoring or preparing for audits can take hours, days or weeks to prepare for. Best practice does not involve loose ends and let’s not forget that auditors may also use sampling methods or more intensive reviews for those with vulnerable clients.
What percentage is best?
Is having 100% of all documents checked to ensure they are compliant, just a dream? Not any more! This level of reassurance when it comes to regulatory requirements is a reality for users of Colin, the AI Compliance Officer. Colin is now available to financial advice firms of all sizes.
Comprehensive compliance checking is critical but time consuming and Colin is reported to have delivered in five minutes what a ‘human-only’ approach would take two hours or more to deliver. Faster is great, but Colin is better than fast.
Raising quality standards, not ticking boxes
Like the best compliance officers, Colin is not just conducting a box ticking exercise. Working with Colin delivers a razor sharp focus on quality improvements with users receiving risk warnings tailored to specific recommendations to improve the quality of reports if, for example, language used is too generic or open to interpretation.
Start-to-finish document analysis<
Colin doesn't just check your final reports – he analyses the entire documentation journey. From source documents and fact-finds through to suitability letters and ensures a compliant foundation from the very first input.
Crystal-clear pass/fail metrics
Every section of your report gets evaluated against specific regulatory requirements. Colin breaks down compliance into clear categories – suitability, clarity, personalisation – showing you exactly what passes and what needs attention. No guesswork, no grey areas.
Actionable feedback that teaches
When something fails, Colin doesn't just flag it. He explains exactly why it didn't meet standards and provides specific guidance on how to fix it. Think of working with Colin being like having a senior compliance officer review every report and provide constructive feedback – except it happens in seconds, not days.
Pinpoint accuracy with visual highlighting
Colin shows you exactly where issues are in your documents. Its built-in highlighting feature takes you straight to problem areas, so you can make targeted fixes without hunting through pages of text.
Colin joins the existing team of AdvisoryAI assistants Evie and Emma, working with over 250 Advice firms delivering productivity increases of 90%. Fully trained on FCA and Consumer Duty guidelines, Colin has been developed in collaboration with compliance experts, tested across thousands of real advisory cases, to ensure accuracy.
Every hour spent on compliance is an hour Advisers cannot spend with clients. Colin gives that time back whilst actually improving the quality of compliance. This isn't about replacing human judgement; it's about amplifying it and closing the advice gap. Colin is a key component in delivering best-in-class advice to more clients, in a fraction of the time it currently takes.
