AdvisoryAI vs Plaud: from recording to finished work

Plaud records the meeting. AdvisoryAI helps you run the whole firm.

Plaud records the meeting. AdvisoryAI helps you run the whole firm.

Plaud is a well-regarded hardware notetaker. If you are a UK financial adviser who needs meeting notes, suitability reports, compliance file checking, and back-office integration from one platform built for the regulated advice workflow, that is AdvisoryAI.

Plaud is a well-regarded hardware notetaker. If you are a UK financial adviser who needs meeting notes, suitability reports, compliance file checking, and back-office integration from one platform built for the regulated advice workflow, that is AdvisoryAI.

Join 2,000+ advisers across 400+ UK firms

How to pick the best AI for your firm

How to pick the best AI for your firm

Plaud fits if you need a standalone AI notetaker for any professional context and do not yet need suitability report generation, FCA compliance, or back-office integration. AdvisoryAI fits if your firm runs Intelliflo, Plannr, Curo, or XPlan and wants one AI across advisers, paraplanners, compliance, ops, and admin without buying hardware first.

Plaud fits if you need a standalone AI notetaker for any professional context and do not yet need suitability report generation, FCA compliance, or back-office integration. AdvisoryAI fits if your firm runs Intelliflo, Plannr, Curo, or XPlan and wants one AI across advisers, paraplanners, compliance, ops, and admin without buying hardware first.

Compare

Plaud

AdvisoryAI

Best for

Premium hardware notetaking for any industry.

Premium hardware notetaking for any industry.

UK growth-stage DA firms on Intelliflo, Plannr, Curo, or XPlan.

UK growth-stage DA firms on Intelliflo, Plannr, Curo, or XPlan.

Product

Product

AI research

AI research

Transcribes and summarises meetings across industries. No MPS, DFM, or investment research.

Conversational AI and workflows for paraplanners, advisers, operations, and compliance roles, plus MPS and DFM research over 120+ DFMs.

Meeting notes

Meeting notes

Hardware-first capture, 112-language transcription, 10,000+ templates.

AI structures meeting notes, action items, captures nuanced soft-facts, and vulnerability flags. Saves you 30-45 mins per meeting.

Suitability

Suitability

Plaud produces structured meeting notes. It does not generate FCA-aligned suitability reports.

AI generates annual reports, suitability reports, LOA packs, and 10+ reports types from your templates. Saves you hours.

Compliance

Compliance

Not designed for FCA advice compliance. No file checking, Consumer Duty reports, or review queues.

AI checks files, reports on Consumer Duty board, builds risk-prioritised review queues.

Pre-meeting

Pre-meeting

Not mentioned. Plaud captures the meeting, but does not use back-office data to prepare.

AI builds a prep pack from your back-office data and previous transcripts.

Integrations

Integrations

Back-office

Back-office

No integrations with Intelliflo, Plannr, Curo, or XPlan.

Intelliflo, Plannr, Curo, XPlan available.

Meetings

Meetings

Plaud Desktop captures Zoom, Teams, and Google Meet without deploying a meeting bot.

Zoom, Teams, and Google Meet available.

Mobile app

Mobile app

iOS and Android app with cross-platform sync and unlimited cloud storage.

iOS and Android, for recording in-person meetings, with automatic sync.

Compliance

Compliance

GDPR

GDPR

GDPR compliant.

UK GDPR compliant, with UK data residency.

SOC 2

SOC 2

SOC 2 certified.

SOC 2 Type II in progress.

ISO/FCA

ISO/FCA

ISO 27001 and ISO 27701 certified. EN 18031 hardware security. No FCA AI Lab engagement.

ISO 27001 and FCA AI Lab in progress. AES-256, MFA, tenant isolation.

Pricing

Pricing

Model

Model

Subscription tiers by transcription minutes, not by capability module. Hardware purchase required before any plan.

Per module, per user.

Amount

Amount

Starter free with hardware. Pro £99.99/year, Unlimited £224.99/year, NotePin bundle £238.99 upfront.

Meeting notes £99, suitability £299, compliance £99.

Terms

Terms

Monthly or annual billing available for software plans.

Monthly or discounted annual.

Guarantee

Guarantee

Not mentioned.

30 days money-back guarantee.

Onboarding & support

Onboarding & support

Templates

Templates

10,000+ templates across industries, self-configured. No template-build service for IFA formats.

AdvisoryAI expert team rebuilds your existing templates for you.

Support

Support

Not mentioned.

Dedicated support during UK office hours.

Account Manager

Account Manager

Not mentioned.

Dedicated account manager through onboarding.

Onboarding

Onboarding

Not structured for IFA firm-wide rollout across multiple roles.

Our team builds your templates, connects your back-office, and provides training for every role.

What choosing AdvisoryAI means for your firm

See AdvisoryAI run your client management on autopilot.

See AdvisoryAI run your client management on autopilot.

Bring one of your meetings and one of your templates. AdvisoryAI builds the suitability report and connects your back-office live in the room.

Bring one of your meetings and one of your templates. AdvisoryAI builds the suitability report and connects your back-office live in the room.

See Atlas run every role in your firm.

In the demo, you'll see Atlas on your CRM, your meetings, and your documents. Every role. Every workflow. Your firm, one conversation.

case studies

What advisers say about AdvisoryAI

"It's been transformative. AdvisoryAI has taken us out of the dark ages of pen, paper and almost hard note-taking into a modern world in which everything interlinks with the systems that we use."

Freddie Gill,

Brooks Macdonald

"It's been transformative. AdvisoryAI has taken us out of the dark ages of pen, paper and almost hard note-taking into a modern world in which everything interlinks with the systems that we use."

Freddie Gill,

Brooks Macdonald

"It's been transformative. AdvisoryAI has taken us out of the dark ages of pen, paper and almost hard note-taking into a modern world in which everything interlinks with the systems that we use."

Freddie Gill,

Brooks Macdonald

how to switch

Switching from Plaud? Here's how.

Migration support included:


  • Plaud data export

  • Template rebuild from your existing outputs

  • Intelliflo / Plannr / Curo / XPlan integrations

  • Training for advisers and paraplanners

  • Dedicated CSM through cutover

1

Week 1

Demo and scope

Free demo using your firm's own templates and back-office data. Scope confirmed in writing.

2

Week 2-3

Template build and back-office connect

We build your suitability templates from scratch. Plaud produces none, so nothing to migrate. Back-office connected in week 2.

3

Week 4

Live in your firm

Cutover with a dedicated CSM. Training for advisers, paraplanners, compliance, and admin in parallel.

As featured in

FAQs

Have a question? We're happy to chat

Have a question? We're happy to chat

For questions or partnerships,



contact us at team@advisoryai.com

Why should we choose AdvisoryAI over Plaud?

How does migration from Plaud work?

Plaud's hardware capture is excellent. Don't they win on recording?

Can we run both AdvisoryAI and Plaud during transition?

What happens to our Plaud data and templates?

How long does onboarding take?

Is our client data secure and where is it stored?

Your data. Your templates. Your meeting. You decide.

Your data. Your templates. Your meeting. You decide.

✔ Reports from your templates ✔ 14-days free trial. No credit card. ✔ £50 Amazon voucher

✔ Reports from your templates

✔ 14-days free trial. No credit card.

✔ £50 Amazon for your time

✔ Reports from your templates ✔ 14-days free trial.

✔ £50 Amazon for your time

AI platform for financial advisory firms

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For questions or partnerships,

contact us at team@advisoryai.com